Working in IT for over 25 years has given our experts a substantial understanding of sales and marketing in this market. The IT industry requires a distinct and structured approach to marketing with very clear goals and success criteria. This experience translates into all markets but does give us a particular area of expertise in marketing –
Software:
- Cloud Software
- Design and Graphics Applications
- Document Management
- Data Capture
- Accounting ERP – SAP, Oracle, Sage
- CRM – Salesforce.com, Marketo, Eloqua, Pardot
- Medical Technology
Hardware:
- Multifunctional devices and Scanners
- Jukeboxes and storage devices
- IT Support
Online Skills Testing and E-Learning Products.
Marketing Automation Specialist
So what is ‘marketing automation’ in a nutshell? -it’s “the art and science of automatically managing the targeting, timing, and content of your outbound marketing messages in response to prospects’ inbound actions and online behaviours”.
We are independent consultants for the following marketing automation tools. We can offer training, consultancy and weekly assistance with campaigns.
Act-On
Marketo
SilverPop
Eloqua
Confused or struggling to successfully implement automation? Contact us for clear, independent help and advice.
